Episode 24: Tips for Marketing Your Rental Property, Part 2

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If you tuned in last week, you heard how we discussed how to market to your ideal tenant and to include your unit amenities as well as amenities that surround the area of your rental property.

We also talked about the importance of good photography in your ads and Kevin gave a lot of great tips on how to achieve a professional look by using your smartphone.  He also discussed how to create walkthrough videos using your smartphone as well.

This week in Part 2, we are getting down to business.    We focused on how to remain Fair Housing compliant when writing your ad copy.  So, what you can and what you cannot write in your ads.

We also discussed what time of year landlords get the best bang for their buck when placing your ads and the pros and cons for having vacancies in each season of the calendar year.

Finally, we talked about the most effective software companies to place your marketing ads with.  It’s crazy that we get our best results from one company we really prefer not to list with!

Please check this podcast episode out!

LINKS

👉Our Top 5 Prescreening Questions We Always Ask & Why

Time is money. Spending time meeting tenants just to find they don’t qualify to apply can be discouraging!  

Prescreening a tenant can eliminate this frustration. Find out 5 of the questions we ask all prospective tenants before we schedule a viewing or send an application and why we ask.

👉TurboTenant is a great option for landlords with just a few doors or for those who may be new to using rental property software. 

For the most part, TurboTenant’s software is free to use so they are perfect for those on a tight budget.

👉Avail is much like other rental property software companies where you can get a free account that give a landlord access to rental marketing, leases, tenant background checks, property accounting, and rent payment deposited to your bank account. 

When you upgrade to Avail’s  paid version for $7 per unit per month, you get A LOT of extra perks.   For instance, they wave ACH fees and expedite your rent deposits.  You can customize your application and your lease instead of using a standard one.  BUT the best thing about Avail is the fact that each property can have its own personal website.  Now that is a really cool and professional landlord perk!

Click our special link  to get $50 off your paid account!  Now, depending on how many units you have, that can be a savings that carries you pretty far! 

👉Hemlane is a software that is built to grow with your needs as a landlord.

For a minimal amount, there’s a really good basic package but what we love is the option to upgrade and add 24/7 maintenance management on. 

It gets better!  If you reach a place where you are ready to hand off management to a property manager, Hemlane has that too under their “Complete” option.

👉Doorloop is relatively new to the landlord software space, but they are global and can handle any property in any country and with any currency.

Where their features are similar to the others, from a tech standpoint, Doorloop is extremely modern and intuitive.

There are help pop-ups all through Doorloop’s  dashboard, it’s fully customizable, there are reporting templates, and they’re optimized for mobile devices and tablets.

👉Help other DIY landlords discover what we have to say… Please leave us a review of our podcast! 

On ITunes, please scroll to the bottom of our main page (with our logo) and click “Write a Review”.

On Spotify, please click the 5.0⭐ on our the front page of our podcast page.

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